Why Black Wealth Isn’t Growing (And It’s Not What They’re Telling You) | Jice Johnson
We’ve been told that Black buying power is $2.1 trillion. That Black-owned businesses are closing the wealth gap. That financial literacy is the missing link. That the Black dollar circulates 6 hours before leaving the community. That homeownership builds generational wealth. That DEI and corporate diversity are community wealth strategies.
Every single one of those claims is either misleading, misapplied, or outright wrong — and the data proves it.
In this video, I’m breaking down six of the most repeated myths in Black economic spaces, what the research actually says, and why organizing around false data keeps us stuck at the participation layer instead of building the infrastructure and frameworks that actually move the needle.
This isn’t about doom. It’s about strategy. Because you can’t build the right thing if you’re starting from the wrong information.
Thanks for watching!
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ABOUT JICE JOHNSON
Jice Johnson is a global thought leader and strategist focused on leadership, business, and geopolitics.
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