Nana’s Rice Is The Fastest-Growing Black-Owned Rice Brand in the World
Agro Kings, a Ghana-based company produces a rice brand called Nana’s Rice.
Nana Owusu-Achau, the founder of Agro Kings got an opportunity to work at a prestigious Wall Street firm after earning his Business & Information Systems degree in the U.S. However, the businessman decided to come back to Ghana to use his skills in hopes to benefit the Ghanaian people.
Nana started a real estate business and property firm in 2013. Two years later, he attempted to enter the agricultural field through a cattle-rearing business and then a maize project however, it failed due to his inexperience.
Then in 2017, Nana discovered high-quality and better-tasting rice through a local chief in a rural town. Although it requires a more expensive and modern farming approach, he grabbed the opportunity to help local farmers produce and supply him with high-quality rice.
“We are spending a bit more on production and producing attractive packaging,” he told How We Made It in Africa. “It is common for people to think that local produce is not of good quality and not packaged properly. We want Ghanaians to know it is possible to produce at the same level of excellence as imported brands and even better.”
Now, Nana’s Rice is available in about 200 convenience stores in Accra, Ghana. Its products are also sold in the US, UK, Belgium, and Germany.
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